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Clay’s highlights of #TNW2018

Anyone interested in technology and business innovation that is in search of inspiration knows where he or she should go: The Next Web conference. We will give you a taste of two magical days filled with insanely inspirational keynotes from all over the world that gathered in the globe’s coolest tech hub: Amsterdam.

What is TNW: It feels surreal to think that when The Next Web just started out in 2006 founder and CEO Boris Veldhuijzen van Zanten hadn’t sold a single ticket 30 days before the event. For all we knew he could juggle seven balls and that was about it. With 80.000 euro’s invested in the project we can imagine this must’ve been a terrifying time for this jack-of-all-trades.


Fast forward to #TNW2018, and twelve successful editions of the tech festival have past. With 12,500 visitors a day, and 3,500 companies involved TNW is definitely the pride and joy of all technology loving Dutchies. These days Boris only juggles during the opening ceremony of Europe’s leading tech conference.

With its festival vibe; eight locations spread over the Westergasterrein, live music, picnic tables and a gazillion food trucks TNW is the best place to network and get inspired.

"Solve problems that are big & frequent" - Des Traynor, Co-founder & CSO

Clay@TNW With Clay being a cloud based IoT Company; TNW wouldn't be complete without some of our deputies. Irem, Babet, Vladimir, Bart, Rick and Kris were the Bricks that joined this two-day playground for techies.

Highlights: Apart from the obvious: An amazing two days filled with great minds, food and our rock star marketing manager Irem that kicked ass during the roundtable sessions, we have a few other highlights to share.


#Noglassceilingshere The night before TNW the Clay ladies joined the #womenintechnunite networking event at the HQ. It’s a welcoming fresh breeze that one of the most admirable tech festivals simply doesn't do glass ceilings. Half of the speakers were inspirational women who had valuable entrepreneurial advice to share.

Roundtable sessions Clay’s marketing manager Irem elaborated about leadership development during her roundtable session. The session was fully booked by like-minded people, interested in Irem’s vision on leadership. It was the perfect way to connect with professionals and share knowledge & insights.

Picnic The winner of the Tech5 competition organized by TNW and Adyen was Picnic. This fastest growing tech startup that specializes in bringing your groceries to your doorstep without making use of a physical store also happens to be a SALTO KS customer. Coincidence? We don’t think so.

The Edge technologies The Edge Technologies is all about inspiring workplaces. This smart building knows exactly what your needs are on a day-to-day basis. Do you have a meeting on the 3rd floor? Let the lift scan your face and it immediately brings you smoothly to the 3rd. The Edge even distinguishes itself by using SALTO KS as their cloud-based access control solution. With this smart building, the Edge puts Amsterdam once again on the map as a technological thought leader.

Getting things done King of productivity, David Allen, graced us with his presence this edition of TNW. During his talk he made very clear how important it is to have a notepad with you at all times for your ideas, but under no circumstances keep lists without crossing anything off of them.

"Stories are 20% more memorable than facts" - Susan Lindner, founder Emerging Media

Strategic storytelling to engage talent Susan Lindner definitely made it to our top 5 favourite speakers. The founder of Emerging Media explained why it is important to let your people be ‘weird and wacky’ in the workplace, and we couldn't agree more. Employees need to feel connected to a higher purpose and leaders must offer inspiration before anything else. Susan gave examples of companies who are doing a great job building a balanced work-play environment like Cisco and Patagonia. Besides feeling inspired by Susan’s talk, we couldn't help but feel proud since the work-play balance has a high priority at Clay.


These two days filled with sunshine, inspiring talks and crazy talented people will be on our mind for a long time! We can’t wait for the next Next Web!

If you are a bit like us, it’s likely you also can’t get enough of TNW. Check out the TNW livestream so you can view your favorite talks again and again!

Do you feel inspired by top talent chasing their dreams? Read how Clay was founded here!